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How to File a CCPA Data Deletion Request: Step-by-Step Guide

Learn how to exercise your CCPA rights with our complete guide to filing data deletion requests. Protect your privacy today—follow our step-by-step instructions now.

Written by GhostMyData TeamFebruary 17, 202613 min read

Understanding Your CCPA Data Deletion Rights

The California Consumer Privacy Act (CCPA) has fundamentally changed how businesses handle personal data. If you're a California resident concerned about your digital footprint, you have powerful legal rights to request deletion of your personal information. This comprehensive guide walks you through the entire process of filing a CCPA deletion request, helping you take control of your data privacy.

The Legal Framework Behind CCPA Data Rights

What is the CCPA?

The California Consumer Privacy Act, which went into effect on January 1, 2020, is one of the most comprehensive privacy laws in the United States. It grants California residents unprecedented control over their personal information and imposes strict requirements on businesses that collect and use that data.

The CCPA was significantly strengthened by the California Privacy Rights Act (CPRA), which became effective on January 1, 2023. Together, these laws create a robust framework for consumer privacy protection that rivals the European Union's General Data Protection Regulation (GDPR).

Key Rights Under CCPA

California residents have four fundamental rights regarding their personal data:

  • Right to Know – You can request what personal information a business has collected about you
  • Right to Delete – You can request deletion of personal information collected from you
  • Right to Opt-Out – You can direct businesses not to sell or share your personal information
  • Right to Correct – You can request correction of inaccurate personal information

This guide focuses specifically on your right to delete, often called the right to erasure or the right to request a CCPA deletion request.

What Qualifies as "Personal Information"?

Under the CCPA, personal information is broadly defined as information that identifies, relates to, or could reasonably be linked with a particular consumer or household. This includes:

  • Name and contact information
  • Online identifiers (IP addresses, cookies, device IDs)
  • Commercial information (purchase history, transaction records)
  • Biometric information
  • Internet activity (browsing history, search history)
  • Geolocation data
  • Professional information
  • Education information
  • Inferences drawn from your data

Who Is Covered and What's Protected

Scope of the CCPA

The CCPA applies to businesses that:

  • Operate in California
  • Collect personal information from California residents
  • Meet at least one of these criteria:

- Have annual gross revenues exceeding $25 million

- Buy, sell, or share personal information of 100,000 or more California residents or households

- Derive 50% or more of annual revenue from selling or sharing consumers' personal information

Businesses Exempt from CCPA

Certain organizations are exempt from CCPA requirements:

  • Government agencies
  • Non-profit organizations
  • Certain financial institutions covered by other privacy laws
  • Health insurance companies and health plans covered by HIPAA
  • Life insurance companies covered by GLBA

Important Limitations on Deletion Rights

While the CCPA deletion right is powerful, it's not absolute. Businesses can refuse to delete personal information in certain circumstances:

  • When necessary to complete a transaction you requested
  • To detect security incidents or fraud
  • To comply with legal obligations
  • For internal uses reasonably aligned with your expectations
  • To enable lawful free speech or exercise of legal rights
  • For other legitimate purposes permitted by law

Understanding these exceptions helps you set realistic expectations when filing your CCPA opt out request.

Step-by-Step Process for Filing a CCPA Deletion Request

Step 1: Identify the Businesses with Your Data

Before you can request deletion, you need to know which companies have your personal information. Start by thinking about:

  • Online services you've used (social media, email, shopping sites)
  • Websites you've visited
  • Mobile apps you've downloaded
  • Retailers where you've made purchases
  • Services that collected your information

You might be surprised by how many companies have your data. Consider using a free scan to identify data brokers and companies holding your information.

Step 2: Verify You're a California Resident

To exercise CCPA rights, you must be a California resident. Have documentation ready that proves your residency, such as:

  • California driver's license
  • State ID card
  • Utility bills
  • Lease agreements
  • Tax returns

Some businesses may request proof of residency before processing your CCPA deletion request.

Step 3: Locate the Company's Privacy Policy

Visit the company's website and find their privacy policy. Look for:

  • A "Privacy" or "Data Privacy" link (often in the footer)
  • A "Do Not Sell My Personal Information" link
  • A "Your Privacy Choices" or "Your California Privacy Rights" section
  • Contact information for their privacy team

Most companies are required to display this information prominently on their homepage.

Step 4: Locate the Data Deletion Request Form or Contact Information

Within the privacy policy, look for:

  • A dedicated form for submitting deletion requests
  • An email address for privacy requests
  • A mailing address for formal requests
  • A phone number for privacy inquiries
  • A web portal where you can submit requests

Document all contact methods you find, as you may need to follow up if you don't receive a response.

Step 5: Prepare Your Request Documentation

Gather the following information before submitting your request:

  • Your full name
  • Current address
  • Email address
  • Phone number
  • Any account usernames or IDs you have with the company
  • Specific description of the personal information you want deleted
  • Proof of California residency

Having this information organized will streamline the process and reduce delays.

Step 6: Submit Your CCPA Deletion Request

Submit your request using the company's preferred method:

If using an online form:

  • Fill out all required fields completely
  • Attach proof of residency if requested
  • Keep a copy of your submission
  • Note the submission date and any confirmation number

If submitting by email:

  • Use professional language
  • Clearly state "CCPA Data Deletion Request" in the subject line
  • Include all required information
  • Send from your registered email address
  • Request a confirmation of receipt

If submitting by mail:

  • Type or print your request clearly
  • Include all required information
  • Send via certified mail with return receipt
  • Keep copies for your records

Step 7: Follow Up and Document Everything

After submitting your request:

  • Save all confirmation emails or receipts
  • Note the date you submitted the request
  • Track the deadline (typically 45 days, extendable to 90 days)
  • Follow up if you don't receive acknowledgment within 5-10 business days
  • Document all communications

Step 8: Verify Deletion

Once the company confirms deletion:

  • Request confirmation that your data has been deleted
  • Ask about data shared with third parties before deletion
  • Verify your information is removed from their systems
  • Check if your data appears in search results or other databases

Common Pitfalls and How to Avoid Them

Pitfall 1: Incomplete or Vague Requests

The Problem: Submitting requests that lack specific details makes it harder for companies to locate and delete your data.

How to Avoid It:

  • Be specific about which personal information you want deleted
  • Provide all account identifiers
  • Mention all ways the company might have collected your data
  • Include your full legal name and current address

Pitfall 2: Missing the Response Deadline

The Problem: Companies have 45 days to respond to your CCPA deletion request (extendable to 90 days). Missing this window means you may need to resubmit.

How to Avoid It:

  • Mark the deadline in your calendar immediately
  • Set phone reminders for day 40
  • Keep all submission documentation easily accessible
  • Follow up proactively before the deadline passes

Pitfall 3: Not Verifying Deletion

The Problem: Some companies may claim deletion without actually removing all your data.

How to Avoid It:

  • Request written confirmation of deletion
  • Ask specifically which data categories were deleted
  • Search for your information online after deletion
  • Request a copy of remaining data to verify what was deleted

Pitfall 4: Forgetting About Data Brokers

The Problem: Data brokers collect and sell your information without direct interaction from you.

How to Avoid It:

  • Identify which data brokers have your information
  • Submit separate CCPA deletion requests to each broker
  • Use a data broker comparison tool to find major brokers
  • Consider a professional service to handle multiple requests

Pitfall 5: Assuming One Request Covers Everything

The Problem: You must submit separate requests to each company holding your data.

How to Avoid It:

  • Create a spreadsheet tracking each request
  • Submit requests to all relevant companies
  • Don't assume one request applies to subsidiaries or related companies
  • Follow up with each company individually

Pitfall 6: Not Keeping Records

The Problem: Without documentation, you can't prove you submitted requests or follow up effectively.

How to Avoid It:

  • Save all emails and confirmations
  • Take screenshots of online forms
  • Keep copies of mailed requests
  • Document phone calls with dates and names
  • Create a master spreadsheet of all requests

Templates and Resources for Your CCPA Deletion Request

Basic CCPA Deletion Request Template

Use this template as a starting point for your requests:

---

Subject: CCPA Data Deletion Request

Dear [Company Name] Privacy Team,

I am writing to request deletion of my personal information pursuant to the California Consumer Privacy Act (CCPA). I am a California resident and am exercising my right to request deletion under California Civil Code § 1798.100.

My Information:

  • Full Name: [Your Name]
  • Email Address: [Your Email]
  • Phone Number: [Your Phone]
  • Current Address: [Your Address]
  • Account Username/ID: [If applicable]
  • Customer ID: [If applicable]

Request Details:

I request that you delete all personal information you have collected about me, including but not limited to:

  • Contact information
  • Account information
  • Transaction history
  • Browsing and search history
  • Location data
  • Any other personal information as defined under the CCPA

Please confirm receipt of this request within 5 business days and provide a timeline for completion. I understand you have 45 days to fulfill this request, extendable to 90 days if necessary.

I have enclosed proof of my California residency as required.

Thank you for your prompt attention to this matter.

Sincerely,

[Your Signature]

[Your Printed Name]

---

Email Template for Online Privacy Forms

If submitting through email:

---

Subject: CCPA Data Deletion Request – [Your Name]

Dear Privacy Team,

Please find my CCPA data deletion request below. I am a California resident requesting deletion of all personal information you maintain about me.

[Include the information from the template above]

I request written confirmation of receipt and a timeline for deletion.

Thank you,

[Your Name]

---

Tracking Spreadsheet Template

Create a spreadsheet with these columns:

  • Company Name
  • Contact Method (Email/Form/Mail)
  • Submission Date
  • Confirmation Received (Yes/No)
  • Confirmation Date
  • Expected Completion Date
  • Completion Confirmed (Yes/No)
  • Completion Date
  • Notes

This helps you stay organized across multiple requests.

When to Seek Professional Help

Signs You Need Professional Assistance

Consider using a professional CCPA deletion service like GhostMyData if:

  • You have extensive online presence across many platforms
  • You're overwhelmed by the number of requests needed
  • Companies are not responding to your requests
  • You've submitted requests but cannot verify deletion
  • You want guaranteed compliance and follow-up
  • You lack time to manage multiple requests
  • You want professional legal representation

Benefits of Professional CCPA Removal Services

A professional service like GhostMyData offers:

  • Comprehensive identification of all companies with your data
  • Automated submission of requests to hundreds of platforms
  • Professional follow-up and documentation
  • Verification that deletion was completed
  • Ongoing monitoring for data reappearance
  • Legal expertise in CCPA compliance
  • Time savings and reduced stress

DIY vs. Professional Service

Choose DIY if:

  • You have limited data with only a few companies
  • You have significant time available
  • You're comfortable with legal processes
  • You want to learn about your data

Choose Professional Help if:

  • You want comprehensive coverage
  • You have limited time
  • You want guaranteed results
  • You need follow-up and verification
  • You want legal protection

Frequently Asked Questions

How long does a CCPA deletion request take?

Companies have 45 days to respond to your CCPA deletion request, which can be extended to 90 days if they notify you of the extension. However, many companies respond faster. Once they confirm deletion, it may take additional time to remove your information from all their systems and databases.

Can a company refuse my CCPA deletion request?

Yes, companies can refuse deletion in specific circumstances, such as when necessary to complete a transaction, detect fraud, comply with legal obligations, or for other legitimate purposes permitted by law. If a company refuses, they must explain their reasons in writing. You can appeal their decision or file a complaint with the California Attorney General.

Do I need to hire a lawyer to submit a CCPA deletion request?

No, you can submit requests yourself without legal representation. However, if a company refuses your request or doesn't respond within the required timeframe, you may want to consult an attorney. The California Attorney General's office also investigates CCPA violations.

What if a company doesn't respond to my CCPA deletion request?

If a company doesn't respond within 45 days (or 90 days with extension), you can:

  • Send a follow-up request via certified mail
  • File a complaint with the California Attorney General
  • Consult with a privacy attorney about legal action
  • Contact a professional service to handle follow-up

Will deleting my data affect my ability to use a company's services?

Not necessarily. While a company can refuse to serve you if you request deletion, most will continue service with limited data. You may need to re-enter information for future transactions, but the company cannot discriminate against you solely for exercising your privacy rights. However, they can offer different pricing or service levels based on data collection.

How often should I submit CCPA deletion requests?

You can submit requests as frequently as you wish, but companies can limit requests to once per 12-month period. If your information reappears after deletion, you can submit another request. Some people choose to submit annual requests to stay on top of their privacy.

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Take Control of Your Data Privacy Today

Filing a CCPA deletion request is your right as a California resident, but the process can be time-consuming and complex when dealing with multiple companies. You don't have to navigate this alone.

GhostMyData automates the entire process, identifying companies with your data and submitting deletion requests on your behalf. Our service handles follow-up, verification, and ongoing monitoring to ensure your data stays deleted.

Ready to reclaim your privacy? Start your free scan today to see how much of your data is out there, or explore our pricing options for comprehensive data removal. If you're ready to compare your options, check out our comparison guide to understand how automated removal services work.

Your data privacy is too important to leave to chance. Let GhostMyData handle the heavy lifting while you enjoy peace of mind knowing your personal information is protected.

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